Analysis of Results

I can interpret our results to help create a news bulletin that our target audience would be interested in hearing. The questionnaire was only given to teens between the ages of 15 and 17 as this is who we are aiming at.

The first graph is fairly simple and just stating the number of males and females that were asked.

The second graph shows that our sample of teenagers asked do listen to radio regularly if not everyday and only a few people never listen to radio. This is good as we don't really need to change the format of how radio is presenter because it interests the majority.

The third graph highlights the most popular radio stations for our target audience. Capital and Radio1 are top two therefore we will try and make our news bulletin similar layout to these two stations as well as placing in some originality.

The fourth graph states that the type of music listened to by this audience is predominantly Pop and Rock which still fits in with the two radio stations mentioned above.

In the fifth graph besides the fact that our audience listens to radio because of the music, in terms of a news bulletin we can see that they enjoy radio for news and interviews; therefore we should try and include these features.

We should include Local news, some Worldwide events that are relevant  to our target audience, Interviews/ Celebrity gossip and Weather. This is because in the sixth graph the majority of our target audience prefers to listen to news on the radio for these features.

Finally the seventh and eighth graph show that our target audience don't mind what gender the presenter is, however even though the majority again said the didn't mind the age of the presenter, a good proportion would like them to be similar to there age. Therefore we will try and find a presenter more around the target audiences age so they can relate to them and enjoy the bulletin more due to the informal language used by the presenter.